Sound Atlas Festival 2026: Realms of Influence is the visual identity campaign for Calgary's annual contemporary music festival. I developed a cohesive visual system across print and digital media, including posters, artist promotions, tickets, website assets, social media, and promotional materials, creating a consistent identity throughout the festival.
Inspired by the festival's 2026 theme, the campaign combines layered gradients, translucent forms, a custom title treatment, and a typographic system to create a flexible visual language that adapts across multiple artists, performances, and platforms.
